Deal Management

Access premium ad placements with deals tailored to your needs

Efficient deal management is crucial for successful digital, programmatic advertising campaigns. MINT Square provides advertisers and agencies with access to high-quality ad spaces, relevant target audiences, and individually negotiated advertising deals. This takes place through Private Marketplaces (PMP), which offer exclusive advertising networks with premium placements, and the Open Marketplace (OMP), which ensures high reach in open networks.

Your Benefits with MINT Square’sDeal Management

Brand-safe advertising environments

Your ads only appear in high-quality, verified environments to ensure maximum brand safety and quality.

Targeting the right customers

Through our close collaboration with leading Supply-Side Platforms (SSPs) –the technology providers that enable publishers to offer their ad spaces – we guarantee optimal data and targeting solutions. We maintain a strong partnership with PubMatic, allowing us to efficiently bundle, manage and optimise deals.

Save time & effort

We handle all negotiations and arrangements with publishers and marketers, securing the best deals for you – without any additional administrative burden on your side. Simply provide us with key campaign details and inventory preferences, and we will take care of the rest. Our campaign team delivers the deal to you, then you're ready to go.

How we secure the best deals for you

Tailored negotiation & coordination

Thanks to our strong network, we have direct access to leading publishers such as Ad Alliance, Airtango, Eisbach.media, Inovisco, Seven.One Media, Ströer, WallDecaux and many more. This ensures you receive exclusive ad spaces at the best conditions.

Flexible & transparent
solutions

We remain independent and always choose the best deals for your campaign and goals – whether through long-standing partners or new, innovative platforms and inventories. Our focus is on performance and efficiency, not on predefined inventory sources.

Advertising across multiple channels

We find the perfect channel for your campaign – whether Digital Out-of-Home (DOOH), Connected TV (CTV), display, or video advertising. The combination of premium environments and precise targeting maximises your advertising impact.

Daniel Frerichmann

Santander

MINT Square works exactly as transparently as we would like. They give us deep insights into the campaign setups, regularly provide us with information on performance, on the optimizations made, and give us an outlook on upcoming measures. They design the collaboration flexibly and focus on our needs.

Senger

Autohaus-Gruppe Senger

From the conception to the implementation of our programmatic campaigns, MINT Square supports us with full commitment. We don't want to stay stagnant, but use more and more channels and possibilities to reach our target groups in an innovative and flexible way. In MINT Square, we have found a partner who is always presenting us with new ad tech solutions and working with us to drive our campaigns forward.

Maximilian Bartels

Rock and Stars

MINT Square's reseller service allows us to provide Real Time Bidding to our customers in a cost-effective way, even with small budgets. At the same time, MINT Square offers us comprehensive support in all technological matters and builds up our knowledge internally.

Arnulf Gressel

Advantage Austria

Due to the ongoing Corona situation, Advantage Austria was faced with the challenge that the classic sales events, such as trade fairs, were cancelled and the offline sales channels that were usually used could rarely be implemented. With the help of the MINT Square team, a digital omni-channel strategy was developed for the first time. The campaign was entirely digital and data-driven with new digital channels, such as DOOH and addressable TV, fully integrated. This allowed us to counteract the shortfalls we had been experiencing.

Easy Access to AdTech!

Let’s work together to make your campaigns more efficient.

Deal management

Exclusive deals for maximum advertising impact