Google Analytics

This website uses Google Analytics, a web analytics service provided by Google Inc. („Google“). Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there. However, if IP anonymization is activated on this website, your IP address will be shortened by Google beforehand within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. Google will use this information on behalf of the operator of this website for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by Google by downloading and installing the browser plug-in available at the following link (https://tools.google.com/dlpage/gaoptout?hl=en).
You can prevent Google Analytics from collecting data by clicking on the following link. An opt-out cookie is set to prevent the future collection of your data when you visit this website: Click here to opt-out of Google Analytics
Further information on terms of use and data protection can be found at https://marketingplatform.google.com/about/analytics/terms/us/ or at https://policies.google.com/?hl=en. Please note that on this website Google Analytics has been extended by the code “anonymizeIp” in order to ensure an anonymized collection of IP addresses (so-called IP masking). We would also like to point out that on our website Google Analytics has been extended by the code “anonymizeIp();” in order to anonymize the IP addresses, whereby the last octet is deleted.

Adform

Adform does not collect any personal data via the website you visit, apart from information that you provide on a voluntary basis. Adform’s primary focus is on online privacy and continually supports self-regulatory initiatives and legislation for the markets in which it operates, such as the World Wide Web (W3) Group Regulations, Privacy Preferences Projects (P3P), Internet Advertising Bureau (IAB) Good Practice Principles for Online Behavioral Advertising (OBA) or the European Union’s Data Protection Directive. You have the option to object to the storage of cookies on your PC when ads are displayed by the Adform Ad Serving System.
Adform uses a cookie mechanism to decide which ads to show, such as ads for similar products that a visitor has seen before, but only on an anonymous basis. This means that Adform does not store any personal information such as e-mail addresses, names or addresses in the cookie or in the cookie-based profile. A cookie is a small text file that can be stored on a computer when a user uses a browser to view advertisements or websites of an Adform customer. The cookie does not collect names, addresses, telephone numbers, e-mail addresses or other data that personally identifies the user. Instead, the cookie contains: a random identification number, options to accept or reject it, or information about campaigns/advertising activities on an advertiser’s website. Using random cookie identification numbers, Adform collects and stores anonymous information in the cookie-based profiles, such as Operating system, browser version, geographical location, URLs on which Adform shows advertisements or facts about interactions with advertisements (e.g. number of clicks or views). During web requests on Adform’s web servers, IP addresses of Internet users are accessible to our system. Adform acts in full compliance with local data protection laws and anonymizes data in accordance with local regulations. Adform does not share this data with third parties and uses the data solely for the purpose of analysis on behalf of the website owners.
Further information on Adform data protection and the option to opt out can be found at https://site.adform.com/privacy-center/website-privacy/opt-out/

Meta

The “visitor action pixel” is a service provided by Meta Platforms, Inc, 1 Hacker Way, Menlo Park, CA 94025, USA. If you are located in the EU, it is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. The pixel enables MINT Square to determine target groups for advertisements on meta platforms, so-called “meta ads”, on the basis of website visits to our website and the surfing behavior there. We also use this pixel to measure the advertising effectiveness of online marketing measures. This allows us to track the actions of users after they have seen and/or clicked on a meta ad and then come to our site to take an action. When the website is accessed, the pixel is immediately integrated by Meta and can store a cookie on your end device (e.g. desktop, mobile phone or tablet). If you subsequently log in to Meta or are already logged in to Meta, your website visit will be noted in your Meta profile. The user data collected is of course anonymous for MINT Square and therefore does not allow us to draw any conclusions about the user’s identity. However, this data is stored and processed by Meta so that it is possible to draw conclusions about the respective user profile. Data processing by Meta is carried out in accordance with Meta’s Data Usage Policy. If you are not a member of Meta, you are not affected by this data processing. You can deactivate the Meta pixel via the following link: https://www.meta.com/settings?tab=ads